Discover the world’s largest independent and integrated media services powerhouse
Prime Focus Limited (PFL), the world’s largest independent integrated media services powerhouse, employs over 6,000 professionals in 15 cities across 4 continents and 7 time zones. We provide end-to-end creative services (visual effects, stereo 3D conversion and animation), technology products & services (Media ERP Suite and Cloud-enabled media services), production services (equipment rental) and post-production services (Digital Intermediate, digital lab and picture post) to Studios and the Broadcast and Advertising industries.
Prime Focus is behind path breaking technologies like CLEAR™ (Hybrid Cloud technology enabled Media ERP Suite), Primetime Emmy® award-winning DAX Digital Dailies® and View-D™ (stereoscopic 2D to 3D conversion process). Leveraging our Global Digital Pipeline and pioneering delivery model WorldSourcing® we partner content creators at every stage of the process ensuring creative enablement, work flow efficiencies and cost optimization.
In mid-2014 Prime Focus Technologies acquired DAX, a leading provider of cloud-based production workflow and media asset management applications; Prime Focus World merged with Double Negative, one of the world’s foremost providers of visual effects; and Reliance MediaWorks merged their global film and media services business with Prime Focus Limited.
Listed on the BSE and NSE of India, Prime Focus has operations in Bangalore, Beijing, Cape Town, Chandigarh, Delhi, Goa, Hyderabad, Johannesburg, Kolkata, London, Los Angeles, Mumbai, New York, Toronto and Vancouver.
Double Negative was presented with the 'Visual Effects Powerhouse of The Year' award at this year’s Orbit Live Industry Honours in Mumbai. Merzin Tavaria, Creative Director & General Manager at Double Negative Mumbai, collected the award on behalf of Dneg’s global team.
A veteran in the Indian M&E industry, best known for producing the Amitabh Bachchan starrer Shahenshah, Naresh realized early the potential boom in the Indian television industry. He set up India’s first digital audio studio in 90s and also started providing equipment rental services to TV and ad film makers. Naresh was Chairman of the Board from 1997 to June 2014.
As the founder of Prime Focus, Namit has been responsible for the strategy, growth and success of Prime Focus from its modest beginnings in Mumbai in 1997 to its current position as the world’s largest independent and integrated media services powerhouse. Namit’s perpetual optimism and entrepreneurial spirit is written throughout the Prime Focus identity. Actively seeking out projects that will expand the strengths of the company, and challenge its team to push themselves to the next level, Namit is devoted to nurturing talent and ambition, and to delivering his clients world-class creative and technical services, and intelligent financial solutions. Namit is the poster boy of Indian entrepreneurship in Hollywood.
In his role as managing director, Ramki spearheads the group’s operational planning that reflect the longer-term objectives and priorities established by the board.
Ramki has 18 years of IT industry experience. Prior to starting PFT in 2007, he was CEO of Subex Technologies and before that, Global Head of Sales and Marketing for Product R&D Services at Tata Elxsi. Ramki is an engineering graduate from BITS Pilani and an MBA from SP Jain Institute of Management & Research, India.
Udai is a Managing Director and the Head for Standard Chartered Private Equity (SCPE) in India. He joined SCPE in 2008 and has been involved in substantial number of SCPE’s investments in India till date, and serves on the board of many of the fund’s portfolio companies. Prior to SCPE, Udai worked for 13 years in financial services focused on corporate investing, M&A and corporate finance, both in India and the United States. Udai’s roles have included senior positions with Kotak Mahindra Capital in investment banking, with Sabre Inc. in corporate development, and with Arthur Andersen in corporate finance advisory.
Udai is an MBA from the Wharton School, University of Pennsylvania and is a Chartered Accountant from the Institute of Chartered Accountants of India.
Amit is a Chartered Accountant with extensive experience in varied business environments, from manufacturing to financial services. He is the Chief Financial Officer at Reliance Capital, where he provides financial direction, oversight and control for Reliance Capital and Group companies. He earlier worked in the capacity of CFO of Reliance Capital Asset Management Ltd and Reliance Consumer Finance where he played a key role and has been a significant contributor to the exponential growth of the business.
An industry veteran, Mr. Samu Devarajan brings wealth of management experience having previously held the position of Managing Director of CISCO Systems India. As CEO and MD, he helped TATA Elxsi from loss making organization to one of the most successful companies of the TATA Group. Dev is currently the Chairman of Board of Directors at ADC India Communications Limited, Independent Director at Neilsoft Limited and founder and President of Transmation Consulting, his own strategy consulting firm.
Srinivasan is a Chartered Accountant and Cost Accountant with extensive experience in the fields of Internal, Statutory and Management audits, corporate laws, taxation laws, financial consultancy, and Costing and Management Information services.
Rivkaran is an MBA in finance from Cardiff University, England and Wales. A successful businessman, he provides valuable inputs for the framing and implementation of financial strategies of Prime Focus.
Padmanabha Gopal Aiyar has been a practicing Advocate at the Bombay High Court for the past 30 years. He has expert knowledge of Civil Law, Company Law and industrial arbitration matters. He is well respected in judicial circles for his sincerity and integrity.
Dr. Hemalatha Thiagarajan is an accomplished academician with over 35 years of experience. She has taught at both Loyola College and Meenakshi College for Women in Chennai, was the principal of Regional Engineering College (REC) Trichy and Director of National Institute of Technology (NIT) Trichy. She holds a Master of Science (M Sc.)and Master of Philosophy (M Phil.) degree in mathematics and doctorate (Ph. D) in operational research. She has guided multiple doctoral theses and travelled to the UK, South Korea, Thailand and Canada as part of academic delegations and presented papers at international conferences. She was a member of the core training group preparing students for International Mathematics Olympiad as well as a member of the Paper Setting and Evaluation Team for Regional Math Olympiad for Tamil Nadu and Puducherry (South India).
As the founder of Prime Focus, Namit has been responsible for the strategy, growth and success of Prime Focus from its modest beginnings in Mumbai in 1997 to its current position as the world’s largest independent and integrated media services powerhouse. Namit’s perpetual optimism and entrepreneurial spirit is written throughout the Prime Focus identity. Actively seeking out projects that will expand the strengths of the company, and challenge its team to push themselves to the next level, Namit is devoted to nurturing talent and ambition, and to delivering his clients world-class creative and technical services, and intelligent financial solutions. Namit is the poster boy of Indian entrepreneurship in Hollywood.
In his role as managing director, Ramki spearheads the group’s operational planning that reflect the longer-term objectives and priorities established by the board.
Ramki has 18 years of IT industry experience. Prior to starting PFT in 2007, he was CEO of Subex Technologies and before that, Global Head of Sales and Marketing for Product R&D Services at Tata Elxsi. Ramki is an engineering graduate from BITS Pilani and an MBA from SP Jain Institute of Management & Research, India.
Nishant took up this role in August 2014 and is responsible for identifying new expansion opportunities and driving overall operational efficiencies for the group. Before this, for 14 years as its first CFO, Nishant was the face of Prime Focus to the financial community. He took the company public in 2006. Nishant is a Chartered Accountant from the Institute of Chartered Accountants of India (ICAI) and CPA from the American Institute of Certified Public Accountants (AICPA) in the US.
Vikas has over 17 years in Corporate Finance, TMT (Telecom, Media and Technology) Investment Banking, Capital Markets and M&A across US, Europe and Asia. Before this, Vikas was Head - Corporate Finance and M&A at Suzlon Energy, Principal - TMT Investment Banking at Bank of America Merrill Lynch and Executive Director - TMT Investment Banking at ABN AMRO. Vikas is a CFA, an MBA in Finance from the R.H. Smith School of Business, University of Maryland and an Engineering graduate from Delhi Institute of Technology, Delhi University.
Raghu as the COO is responsible for R&D, technology development and service delivery operations at PFT. Prior to joining PFT, Raghu had stints at IBM and Wipro Technologies. As a veteran in IT industry, Raghu has been successful in conceptualizing, setting up & running Global Delivery & Operations centers across globe, leading teams to successful programs completion within time frames and budgets.
As the founder of Prime Focus, Namit has been responsible for the strategy, growth and success of Prime Focus from its modest beginnings in Mumbai in 1997 to its current position as the world’s largest independent and integrated media services powerhouse. Namit’s perpetual optimism and entrepreneurial spirit is written throughout the Prime Focus identity. Actively seeking out projects that will expand the strengths of the company, and challenge its team to push themselves to the next level, Namit is devoted to nurturing talent and ambition, and to delivering his clients world-class creative and technical services, and intelligent financial solutions. Namit is the poster boy of Indian entrepreneurship in Hollywood.
In a career spanning over two decades Merzin has led and inspired global teams on multiple projects, and mentored the careers and lives of countless artists, professionals and producers. Merzin leads the creative services function and his many responsibilities span business development, customer relations, creative strategy, delivery planning, talent management, technology acquisition and financial oversight. As Chief Creative Director he oversees planning and delivery of shows for content markets including Hollywood and Bollywood. As Co-founder, Merzin champions creative collaboration, technology leverage and talent optimization through a sustainable global digital pipeline, one of our biggest trump cards in the industry. Merzin’s ability to manipulate technology platforms and passion to build new services have been the backbone of our expansion strategy.
Huzefa has worked with just about every advertising agency and advertising film maker in India. He has edited 3 feature films including the cult classic Delhi Belly that won him the Screen and Filmfare Awards for best editing in 2012. Other major credits include 7 Abby Awards, an entry in the D & AD Book of Awards and an Asia Image Apollo Award. Huzefa has been part of acclaimed projects at the Green Oscars, London International Awards, Cannes, Spikes Asia, New York and Berlin Film Festivals. Huzefa has conceived and directed VFX, packaging and title sequences for a number of feature films. As guest lecturer at the prestigious Film & Television Training Institute of India, Huzefa conducts workshops for aspiring editors and finishing artists.
Prakash is one of the most popular editors today in advertising. A comic illustrator at heart with a number of published illustrated books to his credit, Prakash worked as a 2D animation instructor prior to co-founding Prime Focus. He heads the creative function for our Advertising division in India and also directs broadcast packaging and design. Projects he has worked on have won numerous awards such as Cannes Lions, Ad Fest Asia Pacific, Promax and Adclub. Some of his personal achievements include 3 Abbies, Smoke Artist Of The Year and the Golden Cursor Animation Award (Best Animation-Live Action combo).
In his role as managing director, Ramki spearheads the group’s operational planning that reflect the longer-term objectives and priorities established by the board.
Ramki has 18 years of IT industry experience. Prior to starting PFT in 2007, he was CEO of Subex Technologies and before that, Global Head of Sales and Marketing for Product R&D Services at Tata Elxsi. Ramki is an engineering graduate from BITS Pilani and an MBA from SP Jain Institute of Management & Research, India.
Ganesh Sankaran is the co-founder of PFT. He is an engineering graduate from BITS Pilani, India and has 23 years in product development and engineering management. Prior to Prime Focus, Ganesh was Director of Engineering at Sanmina-SCI. He has also served Wipro, Asea Brown Boveri (ABB) and Essar Steel.
| Sr.No | Committees | Members | |
|---|---|---|---|
| 1. | Audit Committee | Chairman | Mr. Rivkaran Chadha |
| Members | Mr. K. R. Srinivasan Mr. G.P. Aiyar Mr. Amit Bapna Mr. Samu Devarajan |
||
| 2. | Nomination and Remuneration Committee | Chairman | Mr. Rivkaran Chadha |
| Members | Mr. K. R. Srinivasan Mr. G.P. Aiyar Mr. Amit Bapna Mr. Samu Devarajan |
||
| 3. | Stakeholders Relationship Committee | Chairman | Mr. Rivkaran Chadha |
| Members | Mr. K. R. Srinivasan Mr. Naresh Malhotra Mr. Amit Bapna Mr. Samu Devarajan |
||
| 4. | Corporate Social Responsibility Committee | Chairman | Mr. Rivkaran Chadha |
| Members | Mr. Naresh Malhotra Mr. Amit Bapna Mr. Samu Devarajan |
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| 5. | ESOP Compensation Committee | Chairman | Mr. Rivkaran Chadha |
| Members | Mr. K. R. Srinivasan Mr. Amit Bapna Mr. Samu Devarajan | ||
