Who we are

About Us

Prime Focus Limited (PFL), the world’s largest independent integrated media services powerhouse, employs over 9,000 professionals in 18 cities across 5 continents and 7 Time zones. We provide end-to-end creative services (visual effects, stereo 3D conversion and animation), technology products & services (Media ERP Suite and Cloud-enabled media services), production services (equipment rental) and post-production services (Digital Intermediate and picture post) to the Media and Entertainment industry.

In 2014 Prime Focus merged with Academy Award® winning company DNEG, one of the world’s foremost providers of visual effects (VFX); and Reliance MediaWorks merged their global film and media services business with Prime Focus Limited. DNEG has won four Academy Awards® for its VFX work in recent years – for Blade Runner 2049 (2017) Ex Machina (2015), Interstellar (2014) and Inception (2010).

Prime Focus is behind groundbreaking technologies such as View-D^TM (stereoscopic 2D to 3D conversion), CLEAR™ (Hybrid Cloud technology enabled Media ERP Suite) and Primetime Emmy® award-winning DAX Digital Dailies®. Leveraging our Global Digital Pipeline and pioneering WorldSourcing delivery model, we partner with content creators at every stage of the process, ensuring creative enablement, workflow efficiencies and cost optimization.

Listed on the BSE and NSE of India and recognized on the Fortune India ‘Next 500’ list, Prime Focus has operations in Abu Dhabi, Bangalore, Cape Town, Chandigarh, Delhi, Goa, Hyderabad, Johannesburg, Kolkata, London, Los Angeles, Mumbai, Chennai, Montreal, Sydney, New York, Toronto and Vancouver.

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Awards & Recognition

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2017

The Advertising Division bags 4 ABBY awards under the Editing category.

Prakash Kurup, Co-founder of Prime Focus Limited won 4 ABBY awards (1-Gold, 1 – Silver, 2 – Bronze) for his exceptional creative work for The Story of Kaveri, MTV Beats, MAMI film festival and Atletico de Kolkata ISL promo.

Dneg receives industry honors at Orbit Live 2017

DNEG was presented with the 'Visual Effects Powerhouse of The Year' award at this year’s Orbit Live Industry Honours in Mumbai. Merzin Tavaria, Creative Director & General Manager at DNEG Mumbai, collected the award on behalf of Dneg’s global team.

DNEG wins yet another Oscar for ‘Best Visual Effect’ for Blade Runner 2049

This is DNEG’s fourth Oscar win, the previous Academy Award wins were for Inception, Interstellar and Ex Machina. Led by VFX Supervisor Paul Lambert, ‘Blade Runner 2049’ also won a ‘BAFTA’ and ‘VES’ award under the ‘Best Visual Effects’ category.

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Prime Focus Limited Company Overview

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Naresh Malhotra

Chairman Emeritus and Whole-time Director

A veteran in the Indian M&E industry, best known for producing the Amitabh Bachchan starrer Shahenshah, Naresh realized early the potential boom in the Indian television industry. He set up India’s first digital audio studio in 90s and also started providing equipment rental services to TV and ad film makers. Naresh was Chairman of the Board from 1997 to June 2014.

Namit Malhotra

Founder, Non - Executive Director – Prime Focus

As the founder of Prime Focus, Namit has been responsible for the strategy, growth and success of Prime Focus from its modest beginnings in Mumbai in 1997 to its current position as the world’s largest independent and integrated media services powerhouse. Namit’s perpetual optimism and entrepreneurial spirit is written throughout the Prime Focus identity. Actively seeking out projects that will expand the strengths of the company, and challenge its team to push themselves to the next level, Namit is devoted to nurturing talent and ambition, and to delivering his clients world-class creative and technical services, and intelligent financial solutions. Namit is the poster boy of Indian entrepreneurship in Hollywood.

Ramki Sankaranarayanan

Managing Director (Also, Founder and CEO, Prime Focus Technologies)

In his role as managing director, Ramki spearheads the group’s operational planning that reflect the longer-term objectives and priorities established by the board.

Ramki has 18 years of IT industry experience. Prior to starting PFT in 2007, he was CEO of Subex Technologies and before that, Global Head of Sales and Marketing for Product R&D Services at Tata Elxsi. Ramki is an engineering graduate from BITS Pilani and an MBA from SP Jain Institute of Management & Research, India.

Udai Dhawan

Director

Udai is a Managing Director and the Head for Standard Chartered Private Equity (SCPE) in India. He joined SCPE in 2008 and has been involved in substantial number of SCPE’s investments in India till date, and serves on the board of many of the fund’s portfolio companies. Prior to SCPE, Udai worked for 13 years in financial services focused on corporate investing, M&A and corporate finance, both in India and the United States. Udai’s roles have included senior positions with Kotak Mahindra Capital in investment banking, with Sabre Inc. in corporate development, and with Arthur Andersen in corporate finance advisory.

Udai is an MBA from the Wharton School, University of Pennsylvania and is a Chartered Accountant from the Institute of Chartered Accountants of India.

Samu Devarajan

Independent Director

An industry veteran, Mr. Samu Devarajan brings wealth of management experience having previously held the position of Managing Director of CISCO Systems India. As CEO and MD, he helped TATA Elxsi from loss making organization to one of the most successful companies of the TATA Group. Dev is currently the Chairman of Board of Directors at ADC India Communications Limited, Independent Director at Neilsoft Limited and founder and President of Transmation Consulting, his own strategy consulting firm.

Kodi Raghavan Srinivasan

Independent and Non-Executive Director

Srinivasan is a Chartered Accountant and Cost Accountant with extensive experience in the fields of Internal, Statutory and Management audits, corporate laws, taxation laws, financial consultancy, and Costing and Management Information services.

Rivkaran Chadha

Independent and Non-Executive Director

Rivkaran is an MBA in finance from Cardiff University, England and Wales. A successful businessman, he provides valuable inputs for the framing and implementation of financial strategies of Prime Focus.

Padmanabha Gopal Aiyar

Independent and Non-Executive Director

Padmanabha Gopal Aiyar has been a practicing Advocate at the Bombay High Court for the past 30 years. He has expert knowledge of Civil Law, Company Law and industrial arbitration matters. He is well respected in judicial circles for his sincerity and integrity.

Dr. Hemalatha Thiagarajan

Independent and Non-Executive Director

Dr. Hemalatha Thiagarajan is an accomplished academician with over 35 years of experience. She has taught at both Loyola College and Meenakshi College for Women in Chennai, was the principal of Regional Engineering College (REC) Trichy and Director of National Institute of Technology (NIT) Trichy. She holds a Master of Science (M Sc.)and Master of Philosophy (M Phil.) degree in mathematics and doctorate (Ph. D) in operational research. She has guided multiple doctoral theses and travelled to the UK, South Korea, Thailand and Canada as part of academic delegations and presented papers at international conferences. She was a member of the core training group preparing students for International Mathematics Olympiad as well as a member of the Paper Setting and Evaluation Team for Regional Math Olympiad for Tamil Nadu and Puducherry (South India).

Ramki Sankaranarayanan

Managing Director (Also, Founder and CEO, Prime Focus Technologies)

In his role as managing director, Ramki spearheads the group’s operational planning that reflect the longer-term objectives and priorities established by the board.

Raghunath Mohanrao

Chief Operating Officer, Prime Focus Technologies

Raghu as the COO is responsible for R&D, technology development and service delivery operations at PFT. Prior to joining PFT, Raghu had stints at IBM and Wipro Technologies. As a veteran in IT industry, Raghu has been successful in conceptualizing, setting up & running Global Delivery & Operations centers across globe, leading teams to successful programs completion within time frames and budgets.

Nishant Fadia

Chief Financial Officer

Nishant Fadia is the Chief Financial Officer for Prime Focus Limited and the face of Prime Focus for the financial community. He has been with Prime Focus since 2000, and was the company’s first CFO, taking the company public in 2006. In 2014 he took up the role of Group Chief Operating Officer, to identify new expansion opportunities and drive overall operational efficiencies for the quickly expanding Prime Focus group, before returning to the position of CFO of the parent company, Prime Focus Limited. His role includes crafting the strategy and direction of the group to enhance value for all stakeholders.

Vikas Rathee

Chief Financial Officer, DNEG

Vikas has over 17 years in Corporate Finance, TMT (Telecom, Media and Technology) Investment Banking, Capital Markets and M&A across US, Europe and Asia. Before this, Vikas was Head - Corporate Finance and M&A at Suzlon Energy, Principal - TMT Investment Banking at Bank of America Merrill Lynch and Executive Director - TMT Investment Banking at ABN AMRO. Vikas is a CFA, an MBA in Finance from the R.H. Smith School of Business, University of Maryland and an Engineering graduate from Delhi Institute of Technology, Delhi University.

Namit Malhotra

Founder, Non - Executive Director – Prime Focus

Merzin Tavaria

Chief Creative Director and Co-founder, Prime Focus

In a career spanning over two decades Merzin has led and inspired global teams on multiple projects, and mentored the careers and lives of countless artists, professionals and producers. Merzin leads the creative services function and his many responsibilities span business development, customer relations, creative strategy, delivery planning, talent management, technology acquisition and financial oversight. As Chief Creative Director he oversees planning and delivery of shows for content markets including Hollywood and Bollywood. As Co-founder, Merzin champions creative collaboration, technology leverage and talent optimization through a sustainable global digital pipeline, one of our biggest trump cards in the industry. Merzin’s ability to manipulate technology platforms and passion to build new services have been the backbone of our expansion strategy.

Huzefa Lokhandwala

Co-founder and Creative Director (Advertising), Prime Focus

Huzefa has worked with just about every advertising agency and advertising film maker in India. He has edited 3 feature films including the cult classic Delhi Belly that won him the Screen and Filmfare Awards for best editing in 2012. Other major credits include 7 Abby Awards, an entry in the D & AD Book of Awards and an Asia Image Apollo Award. Huzefa has been part of acclaimed projects at the Green Oscars, London International Awards, Cannes, Spikes Asia, New York and Berlin Film Festivals. Huzefa has conceived and directed VFX, packaging and title sequences for a number of feature films. As guest lecturer at the prestigious Film & Television Training Institute of India, Huzefa conducts workshops for aspiring editors and finishing artists.

Prakash Kurup

Co-founder and Creative Director (Advertising), Prime Focus

Prakash is one of the most popular editors today in advertising. A comic illustrator at heart with a number of published illustrated books to his credit, Prakash worked as a 2D animation instructor prior to co-founding Prime Focus. He heads the creative function for our Advertising division in India and also directs broadcast packaging and design. Projects he has worked on have won numerous awards such as Cannes Lions, Ad Fest Asia Pacific, Promax and Adclub. Some of his personal achievements include 3 Abbies, Smoke Artist Of The Year and the Golden Cursor Animation Award (Best Animation-Live Action combo).

Ramki Sankaranarayanan

Founder and CEO, Prime Focus Technologies (Also, Managing Director, Prime Focus)

In his role as managing director, Ramki spearheads the group’s operational planning that reflect the longer-term objectives and priorities established by the board.

Ganesh Sankaran

Co-founder , Prime Focus Technologies

Ganesh Sankaran is the co-founder of PFT. He is an engineering graduate from BITS Pilani, India and has 23 years in product development and engineering management. Prior to Prime Focus, Ganesh was Director of Engineering at Sanmina-SCI. He has also served Wipro, Asea Brown Boveri (ABB) and Essar Steel.

Sr.No	Committees	Members
1.	Audit Committee	Chairman	Mr. Rivkaran Chadha
1.	Audit Committee	Members	Mr. K. R. Srinivasan Mr. G.P. Aiyar Mr. Samu Devarajan
2.	Nomination and Remuneration Committee	Chairman	Mr. Rivkaran Chadha
2.	Nomination and Remuneration Committee	Members	Mr. K. R. Srinivasan Mr. G.P. Aiyar Mr. Samu Devarajan
3.	Stakeholders Relationship Committee	Chairman	Mr. Rivkaran Chadha
3.	Stakeholders Relationship Committee	Members	Mr. K. R. Srinivasan Mr. Naresh Malhotra Mr. Samu Devarajan
4.	Corporate Social Responsibility Committee	Chairman	Mr. Rivkaran Chadha
4.	Corporate Social Responsibility Committee	Members	Mr. Naresh Malhotra Mr. Samu Devarajan
5.	ESOP Compensation Committee	Chairman	Mr. Rivkaran Chadha
5.	ESOP Compensation Committee	Members	Mr. K. R. Srinivasan Mr. Samu Devarajan