News

As Ramayana moves closer to release, Collider brings together three of the central voices shaping its journey, Namit Malhotra, Nitesh Tiwari and Ranbir Kapoor. In conversation with Steve Weintraub, these interviews explore the scale, ambition and cultural significance of a story that has endured for over 5,000 years, now being reimagined for a global audience. […]

Before there were heroes, there was Rama. Produced by Prime Focus Studios, in association with DNEG and Yash’s Monster Mind Creations, Ramayana is a two-part cinematic franchise that brings together storytelling, production and visual effects at an unprecedented scale. Unveiled globally, the ‘Rama’ teaser marks a significant moment for audiences worldwide. For those who have […]

BRAHMA AI, an enterprise AI content platform backed by Prime Focus Limited, and Google Cloud, have announced a multi-year strategic partnership to enable high-fidelity, multilingual, interactive communication via digital humans that bridge the gap between organizations and their global audiences. Google Cloud will partner with BRAHMA AI to advance its innovation and product lifecycle journey. […]

Our Founder, Namit Malhotra, recently joined a fireside chat with Ayesha Faridi at the ET Now Global Business Summit 2026 titled “Cinema 2030: The Great AI–Cinematic Reset.” During the conversation, Namit shared his perspective on the evolving relationship between technology and storytelling and spoke about the grand vision behind Ramayana, the upcoming two-part mythological epic […]

On May 22, 2025, Universal Epic Universe™ officially opened its portals to the world. Prime Focus is proud to share that DNEG IXP, part of the Prime Focus Group, played a role in helping bring Universal Orlando Resort’s fourth theme park for Guests, who can now immerse themselves in Epic Universe’s five worlds and enjoy […]

Prime Focus Group is entering the next chapter of its evolution with a stronger, clearer structure for our creative businesses across Asia. We are pleased to announce that Prime Focus DI and Advertising are now part of ReDefine Asia. This alignment brings our DI and Advertising capabilities alongside ReDefine’s growing creative services across Asia, offering […]