We are the world’s largest ‘independent’ and ‘integrated’ creative services provider. Over 4500 people across cities like Los Angeles, Vancouver, London, Beijing, Singapore, Mumbai, Goa, Hyderabad and Chandigarh deliver stunning visual effects, spectacular 3D and engaging animation addressing the needs of all major content markets around the world.
Prime Focus is a leading visual effects services provider to Hollywood, Bollywood and other major content markets for film, broadcast and advertising content. In Hollywood the services till recently were offered under its subsidiary Prime Focus World (PFW). In mid-2014 Prime Focus World merged its Hollywood VFX business with Academy® Award winning VFX house Double Negative.
PFW has extended its expertise to films like Kingsman: The Secret Service, Seventh Son, Mortdecai, The Best of Me, Transformers: Age of Extinction, Sin City: A Dame to Kill For, The Expendables 3, Into The Storm, Hercules, Non-Stop, White House Down and The Great Gatsby along with previously released Resident Evil: Retribution, Storage 24, Total Recall, Men In Black 3, Sucker Punch, Scream 4, Immortals, Mirror Mirror, TRON: Legacy, Transformers: Dark of the Moon, Quantum of Solace, 10,000 BC, Superman Returns and Avatar.
Double Negative’s visual effects work has won global acclaim from the Visual Effects Society (for Inception and Sherlock Holmes), BAFTA (for Inception and Harry Potter and the Deathly Hallows Part 2) and the Academy® Award (for Inception). Their recent work includes Man of Steel, Hunger Games: Catching Fire, Thor: The Dark World, Transcendence, Godzilla, Exodus: Gods and Kings, Interstellar, Hunger Games: Mockingjay Part 1 and Jupiter Ascending. Shows currently in production include Heart of the Sea, Batman Vs Superman: Dawn of Justice, Avengers: Age of Ultron, Terminator: Genisys, Insurgent, Grimsby and Ant-Man.
Prime Focus India offers VFX services to Bollywood films as well as to regional broadcast and advertising industries. Major projects in its filmography include Kaante, Mangal Pandey: The Rising, Musafir, Ghajini, Chandni Chowk to China, Love Story 2050, Guzaarish, Blue, Dabangg 2, Cocktail, Kai Po Che, Jai Ho, Yeh Jawani Hai Deewani, Kick, Aashiqui 2, Rockstar, Agent Vinod, Oh My God, Mary Kom, Bang Bang and Ek Villain, among others.
Prime Focus World is the global leader in 3D conversion services with ~29% market share. Its proprietary ‘View-D’ process for stereo conversion is highly sought after in Hollywood for its quality and speed. PFW was the first company in the world to convert a full length feature film in to 3D with Clash of the Titans. This was followed by Star Wars: Episode I, II & III, Harry Potter and the Deathly Hallows: Part 1&2, The Chronicles of Narnia: The Voyage of the Dawn Treader, Shrek 2, Dredd 3D, Wizard of Oz, The Last Emperor, World War Z, Green Lantern, Men in Black 3 and Frankenweenie. In 2013 PFW’s 3D conversion work on Academy® Award winning Gravity was globally acclaimed. Summer of 2014 saw PFW deliver stereo conversion for The Amazing Spiderman 2, Maleficent, Edge of Tomorrow, Guardians of the Galaxy and Teenage Mutant Ninja Turtles among many others.
From script to screen, PFW partners with production companies and brands to develop and deliver beautifully animated CG content, offering the scale and experience to deal with projects of any size. Animation credits include three seasons of a fully CG animated TV show for a major global toy brand.